Fast Company Profiles Maverick Collective, Co-Founded By PSI Executive, Norway Princess
Fast Company: How A Princess And A CEO Are Applying The VC Model To Philanthropy
“…[In 2011, Kate Roberts, a senior vice president with Population Services International (PSI), and Her Royal Highness the Crown Princess Mette-Marit of Norway] decided that if the current model for philanthropy wasn’t working to lift girls out of poverty, they needed to create something new, combining Roberts’s development and marketing experience — plus access to PSI’s 9,000 employees across 65 countries — with the crown princess’s international clout and track record of giving voice to those in need. They devised a strategy to enlist women (who were able to invest at least $1 million each) to run innovative pilot programs, though Roberts makes sure to point out that the organization [they co-founded, the Maverick Collective,] ‘is not a club for rich women’…” (Hullinger, 5/16).
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