Social Impact Media

Greater Than COVID

A New Campaign with Health Care Workers to Reach Latinos in U.S. about the COVID-19 Vaccines

THE CONVERSATION / LA CONVERSACIÓN expands to address information needs about the COVID-19 vaccines in the Latinx community with new videos featuring doctors, nurses and promotoras (community health workers) in English and Spanish. Produced by KFF (Kaiser Family Foundation) under its Greater Than COVID public information response, the campaign is presented with UnidosUS. Previous messaging featured Black health care workers. YouTube/Google, Facebook, Twitter and Pinterest are supporting distribution.

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  • Key Program Contacts

    Tina Hoff(650) 854-9400

    Jennie Anderson(650) 854-9400

    Kelly Osmundson(650) 854-9400

  • About Social Impact Media

    The Social Impact Media Program works with major media, other corporate allies, health departments, national leadership and community organizations, to undertake large-scale, multi-faceted public information partnerships, most notably on COVID-19, HIV/AIDS and related issues.

The Henry J. Kaiser Family Foundation Headquarters: 185 Berry St., Suite 2000, San Francisco, CA 94107 | Phone 650-854-9400
Washington Offices and Barbara Jordan Conference Center: 1330 G Street, NW, Washington, DC 20005 | Phone 202-347-5270 | Email Alerts: | |

Filling the need for trusted information on national health issues, the Kaiser Family Foundation is a nonprofit organization based in San Francisco, California.