Jennie Anderson is a director of the Social Impact Media program at KFF. She has two decades of experience in health communications, health education, health literacy, social marketing, and use of digital media for social good.
Anderson directs digital strategy for public information initiatives including Greater Than HIV, which delivers life-saving information and confronts HIV-related stigma in the U.S., and Greater Than COVID, which includes “The Conversation: Between Us About Us,” a digital media campaign to dispel misinformation and provide accessible facts about the COVID-19 vaccines.
Previously, Anderson was a consultant at John Snow Inc. In that role, she served as the communications director for HIV.gov and directed several social marketing campaigns focused on HIV, sexually transmitted diseases, smoking prevention and gang violence prevention for multiple health departments.
Anderson holds a bachelor’s degree in Anthropology from Haverford College and a master’s in public health from the Harvard School of Public Health.