#VaccinesWork Campaign Aims To Encourage Vaccination Through Art
New York Times: Gates Foundation Uses Art to Encourage Vaccination
“…[Vik] Muniz, the Brazilian-born photographer known for his unorthodox materials, has been working with the MIT bioengineer and designer Tal Danino on a series of trompe l’oeil images of microscopic organisms: cancer cells, healthy cells, and bacteria. … The work now has another meaning. It will be used in a new online campaign, The Art of Saving a Life, sponsored by the Bill & Melinda Gates Foundation. The intent is to promote vaccination just in time for an international effort to raise funds to inoculate millions, especially in poor nations. The campaign, to be released online on Wednesday, is the first time that the foundation has commissioned artists in the service of a cause…” (Ryzik, 1/6).