With the global population expected to reach seven billion by October this year, U.N. Population Fund (UNFPA) Executive Director Babatunde Osotimehin told Inter Press Service that “seven billion represents a challenge, an opportunity and a call to action.”

Osotimehin plans to launch a campaign called “7 Billion Actions” when the U.N. recognizes World Population Day on July 11. The campaign will highlight investing in youth and education; preserving natural resources; and providing reproductive health and family planning services to the “215 million women who want – but do not have – access” to such care, IPS writes. The article also quotes Tamara Kreinin, executive director of Women and Population at the U.N. Foundation (Deen, 7/7).