Business Day: Setting the right global goals
Bjorn Lomborg, director of Copenhagen Consensus Center and adjunct professor at Copenhagen Business School

“…The ultimate decision about which targets to set for the coming 15 years is a complex and deeply political discussion, and advice from economists will not magically resolve all complications. But providing evidence of what works really well and what does not makes it more likely that good targets will be selected — and that poorer ones will be left out. … But, because the world is likely to spend $700 billion on the SDGs, even a small change can do tens or even hundreds of billions of dollars’ worth of good…”

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