Facebook Bans Anti-Vaccination Ads, Does Not Address Pages, Groups With Vaccine Misinformation
STAT: Facebook rolls out a new vaccine misinformation policy — but leaves out pages where falsehoods thrive
“Facebook rolled out a new policy on Tuesday aimed at cracking down on vaccine falsehoods, a ballooning problem for the social network as a growing number of users with neutral views about vaccines appear to turn into vocal opponents. The new policy prohibits formal advertisements that discourage people from getting vaccinated, reversing a years long trend in which such ads were widely permitted. The site also said it will amplify factual messages from international public health authorities including the World Health Organization, as well as direct users in the U.S. to locations where they can get a flu shot. … But the policies released this week and updates issued over the summer do not address Facebook’s most virulent sources of health-related falsehoods: pages and groups…” (Brodwin, 10/13).
Additional coverage of Facebook’s new policy is available from CNBC.