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  • Public Education Partnerships: Global Media AIDS Initiative

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    About the Global Media AIDS Initiative The Global Media AIDS Initiative (GMAI) — www.thegmai.org — is founded on the principle that media represents a formidable ally in any effort to address HIV/AIDS. Launched in January 2004 at an historic meeting at U.N. headquarters of top media executives from around the globe, the GMAI was conceived and organized by the Kaiser Family Foundation and UNAIDS to mobilize and leverage the vast resources of the world's leading media companies to…

  • Public Education Partnerships: MTV: Awards

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    It's Your (Sex) Life Awards 2010 Web Health Award for GYT: Get Yourself Tested 2009 Beacon Award for New Media Campaign - GYT: Get Yourself Tested 2009 Beacon Award for New Media Campaign - Pos or Not 2009 Joel A. Berger Award for GYT: Get Yourself Tested 2008 Emmy Nomination for A: Minute Contest 2007 Emmy Award for Marvelyn series PSAs That Night, Finding Out, and Denial 2007 Emmy Award for think HIV broadband campaign…

  • Health News Coverage in the U.S. Media

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    The Kaiser Family Foundation and the Pew Research Center’s Project for Excellence in Journalism conducted this study of how the U.S. news media covered health issues over an 18-month period from January 2007 through June 2008. The study finds that news about health and health care made up less than four percent (3.6%) of all news content from January 2007 through June 2008. The study also examines the type of health coverage in the news,…

  • International Health Journalism Fellowship Project: Africa: CNN Award

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    International Health Journalism Fellowship Project: Kaiser/CNN Awards for Excellence in HIV Reporting in Africa About The Award Since 2006, The Henry J. Kaiser Family Foundation and CNN/MultiChoice have teamed up to offer the Kaiser/CNN Award for Excellence in HIV/AIDS Reporting in Africa. The award, presented as part of the prestigious CNN/MultiChoice African Journalist Awards, is part of the Kaiser Family Foundation’s global effort to increase and sustain media coverage of the HIV/AIDS epidemic, to improve…

  • Television as a Health Educator: A Case Study of Grey’s Anatomy

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    Television as a Health Educator: A Case Study of Grey’s Anatomy In order to document how well viewers learn health information from entertainment television, the Foundation worked with writers at Grey’s Anatomy to embed a health message in an episode, and then surveyed viewers on the topic before and after the episode aired. The study included three national random-digit-dial telephone surveys of regular viewers of the show, conducted one week before, one week after, and…

  • How Healthy is Prime Time? An Analysis of Health Content in Popular Prime Time Television Programs

    Report

    The Foundation and the USC Annenberg Norman Lear Center’s Hollywood, Health & Society examined three seasons (2004-2006) of top-ten-rated prime time scripted shows to measure the prevalence of health content on entertainment shows and to categorize the type of health content on prime time television. The analysis reveals that an average of six out of ten episodes (59%) had at least one health storyline. Report (.pdf)