Poll Finding

Kaiser Family Foundation National Survey of Kids (and Their Parents) About Famous Athletes as Role Models

Published: Sep 30, 2000

With the most recent Olympics and now Major League Baseball marred by reports of the use of banned performance-enhancing drugs, a new nationwide survey by the Kaiser Family Foundation examines the influence of sports figures in kids’ lives today. Based on telephone interviews with a randomly selected national sample of 1,500 children ages 10-17 years old (and 1,950 parents), the survey found that many American kids are mirroring the behavior of famous athletes – the good and bad – both on and off the field.