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  • New Campaign Features Top YouTube and Social Media Stars To Educate Young People About Latest In HIV/AIDS

    News Release

    “Girl, no! You cannot get HIV like that!,” exclaims YouTube star Todrick Hall in a new video for HIV BEATS, an upbeat and informative new series from #endHIV and Greater Than AIDS, made in collaboration with YouTube.  Featuring top YouTube influencers, the series debuts on the 35th anniversary of the first case of HIV/AIDS (June 5). HIV BEATS aims to connect with younger audiences about game-changing advances in HIV prevention, testing and treatment. The CDC…

  • Walgreens and Greater Than AIDS Team Up In National Effort To Encourage HIV Testing and Prevention

    News Release

    DEERFIELD, Ill., June 14, 2016 – In the lead up to National HIV Testing Day on June 27, Walgreens and Greater Than AIDS, a leading national public information response to the domestic HIV/AIDS epidemic, are teaming with health departments and local AIDS service organizations (ASOs) to offer free HIV testing and counseling about new prevention strategies, including Pre-Exposure Prophylaxis (PrEP). Testing will take place at select Walgreens stores in 150 participating cities, June 23-25: Thursday,…

  • “Somos Familia” Campaign Brings Attention to Impact of HIV/AIDS in Latino Communities

    News Release

    October 15th is National Latinx HIV/AIDS Awareness Day MENLO PARK, Calif. – Greater Than AIDS released a powerful new short-form documentary series Somos Familia (We Are Family) to bring attention to the impact of HIV/AIDS on Latinos leading into National Latinx HIV/AIDS Awareness Day (Oct. 15). One in five people living with HIV in the U.S. is Latino. The stigma associated with HIV keeps many from seeking prevention and treatment services. According to the Centers for Disease…

  • AIDS Is a Deeply Personal As Well As Societal Concern for Young Americans of Color

    News Release

    Survey finds Black and Latino Youth “Very Concerned” about Impact of HIV on Themselves and Others Their Age; Black Youth Most Likely to be Offered and to Get a Test for HIV Menlo Park, Calif. - Nearly three times as many Black teens and young adults, and twice as many Latino youth, say HIV/AIDS is an issue that concerns them personally as compared to whites the same age, according to a new Kaiser Family Foundation survey of…

  • From Margins to Mainstream: How Amplification May Be Giving Misinformation New Reach

    Policy Watch

    Efforts to correct misinformation can unintentionally amplify it by increasing engagement, repetition, and visibility. During times of low trust, even debunked claims can erode confidence in health institutions. Communicators can limit amplification by focusing on verified facts, using prebunking and strategic debunking, and strengthening trust with credible messengers.