Robin Sidel, director, digital marketing, leads KFF’s digital promotion efforts, including email marketing strategy, marketing operations, web events, analytics and other initiatives. Since she joined KFF in 2001 to launch kaisernetwork.org, KFF’s former webcasting and news summary service, she has been involved in a wide range of website initiatives and strategic communications activities across KFF’s websites.

Prior to joining KFF, Sidel worked in marketing roles at MicroStrategy and Time Life. Sidel holds a bachelor’s degree in journalism from the University of Maryland.