Broker Fees and Direct Sales by Health Insurance Market
This data is presented as an interactive tool that allows users to: filter by timeframe/year, select specific data columns (distributions), filter by state or geography, and view the data as a table, map, or trend chart.
2024
Location Individual Market Broker Fees PMPM Small Group Market Broker Fees PMPM Large Group Market Broker Fees PMPM
United States 19.8 29.79 10
Alabama 12.94 1.39 1.75
Alaska 6.97 46 8.06
Arizona 17.52 20.51 8.8
Arkansas 16.07 19.62 17.52
California 10.02 43.91 7.57
Colorado 14.1 21.73 7.87
Connecticut 13.38 26.57 15.64
Delaware 15.1 33.83 14.65
District of Columbia 3.44 24.41 4.16
Florida 28.13 25.1 9.86
Georgia 24.95 22.33 6.87
Hawaii 1.69 5.91 2.4
Idaho 18.16 25.19 11.07
Illinois 15.42 25.92 12.92
Indiana 17.28 14.8 10.49
Iowa 12.02 24.23 4.96
Kansas 14.36 8.08 7.21
Kentucky 11.16 17.42 11.83
Louisiana 23.77 39.17 19.81
Maine 7.18 21.7 6.8
Maryland 6.72 27.24 3.9
Massachusetts 4.51 19 14.05
Michigan 22.01 21.13 12.74
Minnesota 9.84 19.33 15.51
Mississippi 53.71 15.36 7.71
Missouri 21.37 20.23 9.77
Montana 8.01 21.6 13.57
Nebraska 22.73 26.96 10.33
Nevada 16.98 28.64 15.52
New Hampshire 12.05 22.65 10.7
New Jersey 18.63 61.5 36.18
New Mexico 19.23 38.49 13.24
New York 4.17 36.21 13.66
North Carolina 22.65 19.2 2.96
North Dakota 8.76 12.36 4.34
Ohio 16.95 19.34 8.95
Oklahoma 21.15 28.05 10.98
Oregon 11.71 23.57 11.27
Pennsylvania 16.49 30.1 13.81
Rhode Island 3.38 21.51 5.3
South Carolina 26.26 29.95 14.89
South Dakota 9.34 19.35 5.53
Tennessee 18.55 18.43 11.76
Texas 25.23 34.57 10.37
Utah 23.25 28.15 16.15
Vermont 0.61 0.88 4.85
Virginia 14.38 21.98 5.63
Washington 10.44 33.23 10.19
West Virginia 6.14 23.96 9.3
Wisconsin 15.28 15.38 7.19
Wyoming 3.07 16.18 3.7
2023
Location Individual Market Broker Fees PMPM Small Group Market Broker Fees PMPM Large Group Market Broker Fees PMPM
United States 18.55 27.79 9.29
Alabama 7.09 1.47 1.69
Alaska 5.39 42.62 9.12
Arizona 15.91 19.80 8.84
Arkansas 14.72 20.16 16.88
California 9.65 41.45 7.49
Colorado 11.50 19.69 8.45
Connecticut 10.15 28.46 20.26
Delaware 9.32 33.52 15.75
District of Columbia 3.26 22.11 3.61
Florida 28.36 24.36 9.60
Georgia 21.58 22.20 7.95
Hawaii 2.20 5.90 2.23
Idaho 17.85 23.54 9.15
Illinois 13.76 25.75 11.85
Indiana 13.12 16.72 11.51
Iowa 11.58 23.29 4.80
Kansas 13.02 8.07 7.11
Kentucky 7.79 17.03 12.74
Louisiana 19.19 38.12 18.07
Maine 6.76 16.56 5.87
Maryland 5.75 25.90 3.66
Massachusetts 5.42 17.66 12.89
Michigan 17.56 24.66 12.15
Minnesota 3.84 26.15 6.08
Mississippi 21.46 14.88 7.20
Missouri 18.81 19.97 9.66
Montana 6.43 21.18 11.90
Nebraska 21.01 28.37 8.06
Nevada 19.95 24.46 14.05
New Hampshire 13.57 18.24 11.44
New Jersey 12.87 20.53 10.83
New Mexico 18.02 41.46 11.94
New York 3.92 34.19 13.99
North Carolina 22.65 18.81 4.23
North Dakota 10.14 13.94 4.17
Ohio 13.80 18.12 8.17
Oklahoma 18.41 25.92 11.34
Oregon 11.49 23.06 11.00
Pennsylvania 16.79 28.06 13.48
Rhode Island 4.75 20.17 5.48
South Carolina 24.00 29.34 14.20
South Dakota 9.04 18.49 5.17
Tennessee 17.10 19.39 12.12
Texas 25.59 32.76 9.56
Utah 22.24 26.80 14.16
Vermont 0.49 0.46 6.02
Virginia 14.09 20.70 5.59
Washington 10.95 31.22 11.11
West Virginia 5.27 24.07 8.90
Wisconsin 9.83 15.02 7.27
Wyoming 3.32 13.4 2.67
2022
Location Individual Market Broker Fees PMPM Small Group Market Broker Fees PMPM Large Group Market Broker Fees PMPM
United States 14.02 27.47 9.46
Alabama 2.13 1.84 2.07
Alaska 5.03 42.73 9.45
Arizona 10.55 19.18 8.68
Arkansas 3.92 14.39 4.64
California 10.98 39.44 7.94
Colorado 11.86 20.04 7.95
Connecticut 8.35 28.14 17.13
Delaware 7.59 32.76 14.67
District of Columbia 3.44 24.17 3.82
Florida 24.48 24.78 9.48
Georgia 17.53 20.66 8.39
Hawaii 2.28 5.67 2.26
Idaho 17.05 24.69 10.20
Illinois 9.73 24.51 11.03
Indiana 0.64 18.04 17.39
Iowa 11.17 21.71 5.20
Kansas 2.28 8.00 6.82
Kentucky 4.96 15.19 12.06
Louisiana 13.79 36.20 16.72
Maine 6.17 21.15 7.53
Maryland 5.57 25.55 3.84
Massachusetts 5.30 18.80 13.41
Michigan 14.17 23.78 11.57
Minnesota 10.36 30.51 6.46
Mississippi 15.01 15.20 7.03
Missouri 6.87 19.13 10.09
Montana 8.78 24.39 11.99
Nebraska 15.04 24.38 8.63
Nevada 14.40 24.89 14.02
New Hampshire 6.19 21.96 13.49
New Jersey 19.55 50.58 23.18
New Mexico 7.74 30.02 10.19
New York 3.63 31.94 13.86
North Carolina 14.69 18.17 6.91
North Dakota 7.66 7.36 3.53
Ohio 8.56 17.57 8.21
Oklahoma 13.89 24.10 9.96
Oregon 12.55 24.01 11.10
Pennsylvania 13.50 26.48 12.69
Rhode Island 11.31 21.00 4.50
South Carolina 20.63 34.81 14.99
South Dakota 9.67 17.69 5.32
Tennessee 7.25 14.45 12.92
Texas 16.64 31.05 8.66
Utah 20.02 26.27 13.70
Vermont 0.65 0.74 5.92
Virginia 9.59 19.86 5.53
Washington 10.40 26.26 11.63
West Virginia 4.06 22.89 7.79
Wisconsin 7.75 14.17 6.72
Wyoming 2.63 13.62 1.74
2021
Location Individual Market Broker Fees PMPM Small Group Market Broker Fees PMPM Large Group Market Broker Fees PMPM
United States 15.16 26.36 9.33
Alabama 1.83 2.11 1.89
Alaska 6.67 44.34 9.60
Arizona 9.84 17.95 7.99
Arkansas 11.91 14.40 5.19
California 10.39 39.36 7.48
Colorado 11.11 19.07 7.92
Connecticut 13.90 34.02 22.45
Delaware 5.99 28.56 13.26
District of Columbia 4.43 22.78 4.02
Florida 26.28 22.71 9.36
Georgia 13.67 19.54 9.02
Hawaii 4.34 7.26 3.75
Idaho 14.31 22.33 9.46
Illinois 12.70 24.44 10.32
Indiana 23.93 16.61 11.59
Iowa 11.44 21.86 5.52
Kansas 6.65 7.80 7.21
Kentucky 4.91 16.06 11.99
Louisiana 11.88 33.57 16.22
Maine 4.80 20.57 7.61
Maryland 5.66 27.25 4.26
Massachusetts 4.99 17.42 13.82
Michigan 13.96 22.34 11.47
Minnesota 5.17 19.40 6.69
Mississippi 15.37 15.36 6.74
Missouri 32.53 18.65 9.85
Montana 8.79 24.18 11.48
Nebraska 14.10 22.34 13.43
Nevada 13.53 23.50 11.71
New Hampshire 18.54 21.02 13.78
New Jersey 17.46 47.19 23.48
New Mexico 6.72 28.20 9.67
New York 3.68 30.52 13.52
North Carolina 13.10 16.05 5.88
North Dakota 8.33 6.15 3.48
Ohio 8.12 17.12 8.54
Oklahoma 12.33 22.87 8.90
Oregon 13.32 23.46 10.73
Pennsylvania 13.42 24.74 12.22
Rhode Island 4.39 20.15 5.49
South Carolina 16.83 25.56 13.68
South Dakota 10.84 17.72 5.47
Tennessee 11.35 17.69 11.89
Texas 23.32 30.25 8.73
Utah 19.80 25.73 13.92
Vermont 0.58 1.16 5.57
Virginia 9.24 20.37 5.92
Washington 9.17 21.35 10.92
West Virginia 3.14 19.89 7.57
Wisconsin 7.47 14.53 7.34
Wyoming 6.11 5.75 0.88
2020
Location Individual Market Broker Fees PMPM Small Group Market Broker Fees PMPM Large Group Market Broker Fees PMPM
United States 12.93 26.76 9.13
Alabama 1.38 10.53 16.38
Alaska 6.32 45.08 9.33
Arizona 5.75 17.70 8.78
Arkansas 11.31 13.53 5.09
California 9.53 40.22 6.50
Colorado 10.60 19.87 8.12
Connecticut 8.49 26.68 13.24
Delaware 3.91 29.92 11.08
District of Columbia 2.63 23.11 4.28
Florida 21.84 22.83 9.16
Georgia 8.77 20.30 8.98
Hawaii 5.78 6.99 3.65
Idaho 13.17 22.62 9.35
Illinois 10.84 24.37 9.86
Indiana 23.00 17.36 18.21
Iowa 11.29 22.22 5.32
Kansas 3.60 8.06 6.96
Kentucky 4.65 16.61 11.91
Louisiana 11.17 32.43 16.26
Maine 4.72 20.20 7.52
Maryland 4.49 26.04 4.51
Massachusetts 4.49 17.55 13.45
Michigan 13.08 23.48 12.13
Minnesota 9.56 24.37 7.02
Mississippi 10.45 15.35 6.95
Missouri 25.98 18.77 10.14
Montana 8.62 24.46 11.12
Nebraska 16.87 22.00 8.44
Nevada 11.73 22.63 10.90
New Hampshire 15.53 21.82 13.57
New Jersey 19.38 46.97 24.70
New Mexico 10.41 30.12 11.24
New York 3.44 29.44 13.05
North Carolina 10.94 16.29 5.47
North Dakota 9.45 5.73 3.61
Ohio 4.91 17.54 8.61
Oklahoma 11.01 23.02 9.05
Oregon 11.71 21.56 9.81
Pennsylvania 14.29 24.54 11.71
Rhode Island 3.78 20.56 5.30
South Carolina 13.99 29.23 13.45
South Dakota 12.20 17.45 6.06
Tennessee 8.33 17.58 12.12
Texas 20.56 29.56 9.05
Utah 19.01 24.98 12.89
Vermont 0.70 1.38 6.30
Virginia 8.83 20.35 6.21
Washington 8.99 21.86 10.99
West Virginia 2.24 19.93 8.01
Wisconsin 10.42 14.78 6.79
Wyoming 2.56 10.27 1.87
2019
Location Individual Market Broker Fees PMPM Small Group Market Broker Fees PMPM Large Group Market Broker Fees PMPM
United States 9.88 24.56 9.10
Alabama 1.18 1.30 1.73
Alaska 5.85 45.73 9.39
Arizona 5.32 17.97 9.76
Arkansas 4.60 15.26 5.33
California 11.15 35.15 6.62
Colorado 8.72 20.82 6.90
Connecticut 8.68 29.02 15.67
Delaware 2.28 29.47 11.20
District of Columbia 2.88 23.73 4.96
Florida 11.91 22.82 9.01
Georgia 7.87 21.95 8.65
Hawaii 3.57 7.59 4.28
Idaho 14.31 17.94 10.93
Illinois 10.48 23.43 9.66
Indiana 0.63 16.46 11.23
Iowa 16.44 22.15 5.31
Kansas 3.68 9.74 6.25
Kentucky 5.31 16.36 11.82
Louisiana 10.53 30.98 15.94
Maine 4.18 20.45 7.39
Maryland 4.63 26.26 6.82
Massachusetts 4.80 17.64 13.12
Michigan 13.42 22.33 11.83
Minnesota 14.41 23.87 12.30
Mississippi 8.41 16.27 7.30
Missouri 10.19 18.57 8.78
Montana 8.18 24.18 10.22
Nebraska 22.15 21.91 8.37
Nevada 9.49 24.28 10.85
New Hampshire 8.42 21.10 13.91
New Jersey 17.60 45.25 22.63
New Mexico 11.14 24.78 12.06
New York 2.97 26.56 12.12
North Carolina 9.93 15.31 5.92
North Dakota 9.19 6.64 4.18
Ohio 9.67 20.35 12.03
Oklahoma 10.27 22.83 8.94
Oregon 10.51 20.50 10.00
Pennsylvania 10.10 23.01 10.76
Rhode Island 3.52 19.09 5.16
South Carolina 12.21 26.95 12.76
South Dakota 11.98 19.22 7.63
Tennessee 4.62 17.49 12.11
Texas 13.47 28.27 8.64
Utah 16.14 24.21 11.79
Vermont 0.70 0.71 7.83
Virginia 6.85 19.36 6.79
Washington 8.46 21.86 11.55
West Virginia 1.23 21.09 8.43
Wisconsin 6.50 16.35 7.31
Wyoming 2.93 11.72 1.46
2018
Location Individual Market Broker Fees PMPM Small Group Market Broker Fees PMPM Large Group Market Broker Fees PMPM
United States 9.72 23.71 9.23
Alabama 1 1.43 1.73
Alaska 6.39 44.41 8.85
Arizona 5.89 18.83 9.37
Arkansas 4.23 14.53 5.75
California 12.06 33.30 7.72
Colorado 8.44 21.06 7.21
Connecticut 6.88 30.89 16.73
Delaware 1.88 27.62 11.8
District of Columbia 3.68 24.33 6.65
Florida 11.76 21.32 9.14
Georgia 5.65 23.3 8.54
Hawaii 7.37 7.41 3.22
Idaho 12.16 16.97 10.36
Illinois 11.04 22.95 9.42
Indiana 1.67 15.87 10.07
Iowa 13.14 22 5.2
Kansas 3.46 10.49 6.21
Kentucky 4.87 16.97 11.31
Louisiana 10.82 29.47 16
Maine 3.03 19.73 7.82
Maryland 5.35 25.79 7.35
Massachusetts 6.79 16.96 12.31
Michigan 12.15 21.83 10.69
Minnesota 14.33 21.41 9.9
Mississippi 6.93 16.44 7.83
Missouri 9.36 18.28 8.77
Montana 8.92 23.69 10.71
Nebraska 13.63 20.8 7.88
Nevada 8.13 24.85 10.18
New Hampshire 7.26 20.92 14.39
New Jersey 20.05 42.93 21.99
New Mexico 8.71 21.63 10.55
New York 4.96 25.01 12.16
North Carolina 9.96 16.07 5.53
North Dakota 8.5 6.17 2.46
Ohio 9.3 18.98 12.04
Oklahoma 10.36 22.32 8.48
Oregon 11.19 19.36 9.93
Pennsylvania 11.67 22.41 11.04
Rhode Island 3.7 18.05 5.21
South Carolina 11.66 24.07 13.07
South Dakota 13.19 17.55 6.09
Tennessee 3.88 19.34 11.48
Texas 10.09 28.02 8.62
Utah 15.06 22.8 10.99
Vermont 0.71 0.69 6.43
Virginia 5.87 20.05 7.01
Washington 7.97 21.89 11.23
West Virginia 1.31 19.52 8.89
Wisconsin 6.88 15.45 6.85
Wyoming 2.86 8.6 1.98
2017
Location Individual Market Broker Fees PMPM Small Group Market Broker Fees PMPM Large Group Market Broker Fees PMPM
United States 9.8 23.41 9.13
Alabama 1.06 1.61 1.95
Alaska 6.58 46.77 9.8
Arizona 6.04 18.97 8.38
Arkansas 4.05 15.15 6.2
California 11.81 33.09 7.73
Colorado 12.71 21.34 8.22
Connecticut 6.22 30.8 15.58
Delaware 5.68 27.16 10.22
District of Columbia 4.7 23.88 7.63
Florida 12.4 20.52 9.61
Georgia 4.71 22.92 9.02
Hawaii 7.87 9.41 3
Idaho 13.29 18.59 9.69
Illinois 11.34 22.94 9.52
Indiana 5.33 15.78 9.53
Iowa 12.38 20.01 6
Kansas 4.13 9.61 6.43
Kentucky 7.29 16.52 10.7
Louisiana 9.09 28.26 15.21
Maine 3.33 18.79 8.14
Maryland 5.81 25.28 7.07
Massachusetts 6.84 16.37 11.74
Michigan 10.94 21.19 10.22
Minnesota 13.51 20.41 11.45
Mississippi 5.12 16.91 9.48
Missouri 8.62 19.03 8.13
Montana 9.81 21.54 9.12
Nebraska 16.62 19.52 7.72
Nevada 7.36 23.81 9.57
New Hampshire 7.3 19.6 13.56
New Jersey 21.91 42.98 19.11
New Mexico 11.77 22.81 10.48
New York 6.17 22.14 11.83
North Carolina 8.07 18.52 6.96
North Dakota 7.54 5.48 3.04
Ohio 10.38 17.87 12.05
Oklahoma 9.94 22.17 8.24
Oregon 10.66 18.58 9.09
Pennsylvania 11.23 24.21 11.12
Rhode Island 4.74 17.32 5.23
South Carolina 11.16 16.53 10.42
South Dakota 16.6 16.84 7.39
Tennessee 4.45 26.76 9.13
Texas 10.2 27.21 9.37
Utah 11.95 21.99 9.58
Vermont 0.48 0.45 5.85
Virginia 8.14 20.58 7.01
Washington 9.46 21.08 10.46
West Virginia 2.92 21.29 8
Wisconsin 8.5 15.22 6.43
Wyoming 3.01 10.01 1.78
2016
Location Individual Market Broker Fees PMPM Small Group Market Broker Fees PMPM Large Group Market Broker Fees PMPM
United States 10.89 22.77 9.16
Alabama 2.84 1.37 1.64
Alaska 14.63 35.79 10.28
Arizona 10.53 15.98 6.57
Arkansas 5.35 14.8 5.14
California 10.99 34.16 7.69
Colorado 15.2 21.17 7.42
Connecticut 13.81 34.52 33.74
Delaware 7.77 28.67 9
District of Columbia 7.57 27.03 7.59
Florida 13.19 21.42 9.39
Georgia 8.97 23.85 9.64
Hawaii 8.13 8.74 3.15
Idaho 11.29 16.37 10
Illinois 10.69 21.95 9.19
Indiana 7.54 15.35 8.89
Iowa 11.25 20.78 8.6
Kansas 4.21 9.05 5.63
Kentucky 9.82 15.89 10.41
Louisiana 10.25 27.13 14.44
Maine 4.33 15.88 6.91
Maryland 7.94 27.2 7.86
Massachusetts 9.18 16.48 11.52
Michigan 16.41 21.19 10.17
Minnesota 12.21 19.91 12.09
Mississippi 7.4 17.26 9.1
Missouri 11.44 19.32 9.36
Montana 12.06 20.15 8.97
Nebraska 10.8 18.57 7.1
Nevada 18.71 20.93 9.01
New Hampshire 17.35 19.8 13.44
New Jersey 19.03 38.26 23.89
New Mexico 8.07 20.43 11.29
New York 8.75 19.51 10.39
North Carolina 11.44 18.23 6.8
North Dakota 7.69 5.17 2.92
Ohio 10.55 17.99 9.26
Oklahoma 9.49 20.92 7.86
Oregon 10.09 19.01 9.83
Pennsylvania 11.14 23.05 11.06
Rhode Island 4.22 17.34 6.42
South Carolina 14.77 23.35 10.8
South Dakota 13.01 15.58 8.44
Tennessee 7.39 19.84 9.93
Texas 11.01 24.76 8.33
Utah 12.2 21.5 9.52
Vermont 0.22 0.13 6.02
Virginia 8.21 19.94 6.97
Washington 9.75 18.26 9.47
West Virginia 5.03 16.14 7.79
Wisconsin 11.04 14.94 7.07
Wyoming 3.51 10.8 2.05
2015
Location Individual Market Broker Fees PMPM Small Group Market Broker Fees PMPM Large Group Market Broker Fees PMPM
United States 11.97 22.13 8.56
Alabama 3.57 1.46 1.57
Alaska 12.38 37.54 7.32
Arizona 9.88 18.52 6.03
Arkansas 4.61 13.31 5.1
California 13.4 35.49 8.74
Colorado 11.73 18.37 8.37
Connecticut 11.65 28.17 15.2
Delaware 12.46 34.84 8.36
District of Columbia 5.26 25.53 4.18
Florida 15.08 23.11 8.41
Georgia 11.75 21.62 8.26
Hawaii 8.48 8.98 3.28
Idaho 10.99 16.37 9.28
Illinois 13.74 21.33 8.1
Indiana 9.5 15.93 6.77
Iowa 11.12 21.26 7.65
Kansas 3.62 9.2 5.15
Kentucky 9.81 16.03 10.39
Louisiana 15.41 29.96 9.71
Maine 2.09 21.51 7.44
Maryland 7.49 27.42 7.34
Massachusetts 6.16 15.76 10.91
Michigan 14.67 20.14 10.04
Minnesota 10.69 18.36 12.21
Mississippi 12.39 17.48 8.99
Missouri 8.93 19.94 7.63
Montana 11.32 18.13 7.88
Nebraska 10.14 17.67 7.04
Nevada 24.07 24.47 8.28
New Hampshire 11.66 19.72 12.81
New Jersey 16.82 34.54 14.45
New Mexico 14.24 23.65 10.39
New York 8.37 18.96 11.49
North Carolina 14.7 18.93 6.58
North Dakota 7.5 4.99 3.07
Ohio 12.72 18.06 8.84
Oklahoma 8.66 21.53 7.45
Oregon 13.38 20.59 8.86
Pennsylvania 12.8 20.74 9.31
Rhode Island 4.58 15.28 8.87
South Carolina 15.58 21.74 11.06
South Dakota 12.11 13.61 7.01
Tennessee 7.46 19.22 10.03
Texas 12.45 22.35 7.72
Utah 13.08 21.88 9.24
Vermont 0.23 0.59 7.07
Virginia 10.16 19.46 4.93
Washington 11.61 17.1 10.08
West Virginia 6.48 17.42 6.79
Wisconsin 10.8 13.94 5.05
Wyoming 7.1 11.48 1.68
2014
Location Individual Market Broker Fees PMPM Small Group Market Broker Fees PMPM Large Group Market Broker Fees PMPM
United States 12.78 20.82 8.83
Alabama 2.37 0.91 1.39
Alaska 16.27 35.98 6.54
Arizona 10.92 19.24 6.59
Arkansas 5.79 15.61 5.24
California 16.58 34.19 9.94
Colorado 12.65 18.72 8.01
Connecticut 11.51 23.7 13.67
Delaware 14.14 29.24 8.82
District of Columbia 7.76 22.2 3.95
Florida 14.26 23.1 8.50
Georgia 12.86 20.47 7.62
Hawaii 11.94 5.52 2.80
Idaho 11.21 20.73 6.82
Illinois 13.6 20.5 8.54
Indiana 9.89 16.52 6.12
Iowa 13.42 18.55 6.76
Kansas 5.5 7.66 5.60
Kentucky 10.47 16.64 10.48
Louisiana 15.77 28.52 9.68
Maine 4.47 18.82 6.45
Maryland 7.51 22.17 7.78
Massachusetts 10.8 14.73 10.77
Michigan 11.88 17.84 9.88
Minnesota 9.98 17.98 11.04
Mississippi 12.49 17.2 8.45
Missouri 10.31 16.79 8.07
Montana 15.66 22.17 5.80
Nebraska 10.54 17.37 7.02
Nevada 16.48 25.19 8.59
New Hampshire 11 14.41 12.04
New Jersey 19.08 27.97 20.01
New Mexico 12.19 25.47 10.68
New York 8.79 18.65 9.33
North Carolina 19.11 18.78 6.92
North Dakota 4.55 5.8 2.68
Ohio 12.52 19.28 8.17
Oklahoma 10.04 20.67 6.92
Oregon 16.75 20.71 8.51
Pennsylvania 11.26 16.07 8.52
Rhode Island 5.31 15.04 9.77
South Carolina 13.55 20.2 9.82
South Dakota 14.83 14.57 9.17
Tennessee 8.17 19.17 9.39
Texas 12.82 21.84 7.23
Utah 13.43 19.16 8.85
Vermont 2.9 4.18 7.10
Virginia 9.72 22.13 7.48
Washington 11.9 14.78 9.23
West Virginia 8.84 18.04 7.81
Wisconsin 12.18 11.16 6.85
Wyoming 10.15 12.3 2.39
2013
Location Individual Market Broker Fees PMPM Small Group Market Broker Fees PMPM Large Group Market Broker Fees PMPM
United States 12.17 20.12 7.91
Alabama 2.97 1.05 1.62
Alaska 18.72 34.08 5.71
Arizona 13.66 19.21 7.26
Arkansas 9.81 13.33 5.27
California 14.04 28.23 7.58
Colorado 13.28 18.1 7.2
Connecticut 11.88 24.21 13.42
Delaware 12.93 27.14 9.77
District of Columbia 10.09 23.45 4.58
Florida 11.49 22.49 8.5
Georgia 12.89 20.86 7.44
Hawaii 9.85 5.23 2.02
Idaho 15.51 20.18 7.79
Illinois 14.99 20.6 8.81
Indiana 10.23 17.29 6.24
Iowa 13.44 18.87 7.44
Kansas 7.61 7.77 5.11
Kentucky 12.17 16.59 9.77
Louisiana 13.78 28.19 9.17
Maine 9.00 18.04 6.87
Maryland 8.34 23.97 7.88
Massachusetts 10.82 14.08 10.39
Michigan 10.14 21.06 9.93
Minnesota 10.12 18.04 11.1
Mississippi 10.77 15.45 8.41
Missouri 11.99 16.87 8.62
Montana 12.91 16.27 8.08
Nebraska 9.32 15.14 7.4
Nevada 14.16 26.53 7.12
New Hampshire 11.32 17.53 11.53
New Jersey 15.51 29.4 23.26
New Mexico 12.80 24.04 15.32
New York 5.82 19.03 5.41
North Carolina 13.87 17.82 6.58
North Dakota 3.43 5.1 2.45
Ohio 11.24 18.98 9.3
Oklahoma 9.53 22.34 8.28
Oregon 13.74 19.55 9.26
Pennsylvania 9.66 12.34 8.51
Rhode Island 8.15 14.69 9.03
South Carolina 16.58 18.89 11.84
South Dakota 11.97 14.46 5.64
Tennessee 7.53 19.13 8.92
Texas 13.90 23.41 6.41
Utah 15.50 21.73 10.58
Vermont 0.46 12.45 5.88
Virginia 10.73 20.76 5.55
Washington 14.24 13.62 9.11
West Virginia 16.30 16.37 7.65
Wisconsin 19.14 14.95 5.96
Wyoming 10.62 15.2 2.83
Notes
Broker fees per member per month are calculated by dividing the sum of all agent and broker fees and commissions and direct sales salaries and benefits in a state by the total enrollment (member months) in that state. Plans that filed a negative value for direct sales salaries and benefits, agents and brokers fees and commissions, or member months were excluded from this analysis. Plans that were labelled as "Property" in the NAIC Demographics File were excluded from this analysis.
Sources
KFF analysis of MLR Part 1 data from Health Coverage Portal TM , a market database maintained by Mark Farrah Associates. Mini-med companies with a medical focus were included.
Definitions
PMPM : Per member per month. Broker Fees PMPM is a measure of the total broker compensation per health plan member in a single month.