Yes, in some cases.  HealthCare.gov permits the sale of Marketplace plans through private websites.  These are sometimes described as  “direct enrollment” sites or “certified enrollment partner” sites.  Private websites may be operated by a health insurance company, such as Blue Cross, Ambetter, or Molina.  Other private enrollment websites are operated by web brokers.  Examples of these would include GetInsured.com, Health Sherpa, iWebQuotes, GoHealth Insurance, Weltheos, and others.

If you live in a HealthCare.gov state and if you work with a broker to apply for marketplace health plans and subsidies, often brokers will begin your application on a private website instead of HealthCare.gov.